packaging / illustration 2023
Client
Linah Farms proudly founded in 1997 as part of a desert reclamation project, our family-owned farm in Egypt's Bahareya Oasis specializes in superior, export quality medjool dates, with over 70,000 productive palms and a target of 100,000 in the coming years.
Linah Farms is now a leading agricultural company, with a fully integrated business model, completing the agricultural value chain from propagation to cultivation, packing and export.
Assignment
Creating a visual packaging design for various dates types that reflect and express their personality and their palm tree origin.
Siwi dates have a lovely chew and subtle sweetness, which makes them hugely popular here in Egypt. Siwa is a Oasis in Egypt where these dates grown too, so the design is inspired by Siwa
Barhi dates are small and round and have a soft, somewhat chewy texture. The date palm originated in the southern region of Iraq. so the design is inspired by ancient Iraq.
Sagai is a traditional date variety originating from the Arabian Peninsula and it's especially popular in Saudi Arabia. so the design is inspired by Saudi traditional art.
Hapi is a Medjool Dates, They are referred to as the 'Diamond of dates' or 'The fruit of Kings. and Hapi in the ancient Egyptian mythology is the god of the Nile River. so the design is inspired by Ancient Egyptian Art.
